First, we get to know your business inside and out to ensure we have a clear understanding of what you sell, who your target marketing is and your goals for your business.

After you are onboarding call, we start market research on your niche, products, customers and competitors to tailor an email marketing strategy made JUST FOR YOU.

We also do this to ensure that we are planning and deploying emails that your target audience will enjoy/resonate with.

Once the strategy is in place, focus on creating compelling ad creatives that resonate with the target audience. This involves designing attention-grabbing visuals, crafting persuasive ad copy, and incorporating engaging calls-to-action (CTAs). Tailor the creatives to align with the campaign objectives and the preferences of the target audience.

Launch the Facebook ad campaign based on the strategic plan and creative assets developed. Monitor the campaign closely, tracking key metrics such as click-through rates (CTR), conversion rates, and return on ad spend (ROAS). 

Continuously optimize the campaign based on performance data, adjusting targeting parameters, ad placements, bidding strategies, and creative elements as needed to maximize results and ROI.

After the campaign has run its course, conduct a thorough analysis of its performance against the predefined KPIs. Identify successful tactics and areas for improvement. 

Use insights gained from the analysis to inform future campaigns and iterations, refining the strategy, creative approach, and execution to further optimize Facebook ads for the business.